services
I'm a good fit for debut novels (including young adult), speculative fiction with a focus on capitalist critique, love stories both platonic and romantic, incisive horror, and immersive litfic. I'm also a good choice for cookbooks (or memoir/essay collections about food and cooking), off-beat gift books with something smart to say, and pop culture guides about television and movies.
I won't be the best fit for high fantasy, sci-fi, dark romance, or middle grade, but if your project overlaps with some of the above genres, feel free to reach out. I definitely can't help you with anything math or science related—I can show you my high school report card to prove it!
By the way: I will never use generative AI in my work for you, and I hope you'll extend the same courtesy to me. I want to work on your book, not what AI wrote for you.
publicity & digital marketing
I bring years of experience from multiple sides of various creative industries—as a publicity and marketing professional, bookseller and event planner, social media manager, podcaster, and more. I know how to craft a pitch that grabs attention, how to write punchy press releases, and which outlets are right for your content.
The media landscape out there changes every day, and you need someone who knows its tricks (me!).
In addition to traditional press outreach, I bring a dynamic approach to publicity that takes the many moving parts of the online sphere into account. Digital media outlets, podcast and influencer marketing, gift guide round-ups, and newsletter campaigns play a huge role in getting your book out there, and I have a swath of contacts in all of those areas.
Remember the last time you added a title to your wish list after seeing an influencer post about it on Instagram? I can help with getting your book onto your favorite influencer's shelf and their followers' carts.
content creation & management
Lots of authors and creatives know they need an online brand and digital presence, but have no idea where to start. That's where I come in.
I've worked for numerous brands across industries, managing social media accounts with fewer than 10,000 followers to over 100,000. I'm capable of determining your brand's voice, analyzing what content performs best (spoiler: these days, it's video!), and mobilizing your followers into buying rather than just thinking about buying.
I can help you start your brand presence from the ground up, as well as manage and grow engagement through your current audience. Through a social media handbook that combines content creation ideas, post calendars with key dates, plans for highlighting seasonal moments, and general best practices, we can take your online presence to the next level.
Social media doesn't have to be a scary minefield, and you can use it as much (or as little) as you'd like to. Let's make a plan together and see what we can do.
Maybe you need a little bit of everything, or you only need help with something very specific. Maybe you have no idea what you need! No problem.
Different projects require different approaches, and I'm happy to offer personalized packages for what might fit your needs.
Here are some other "a la carte" strategies I can help you with:
Podcast publicity
Newsletter management (including Substack and Ghost)
Website maintenance
Both short- and long-form video editing
Ghostwriting copy for socials, newsletters, blogs, etc.
...and more! If you can think of it, I've probably done it.